The 24 Genius
Characteristics

You have the potential to be a genius!
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There are 24 personality traits all geniuses have in common. These are traits anyone can develop. Any kid. Any adult. Anywhere. Yep, even YOU. The more you develop each one, the more genius you unlock.

Your journey starts now.

Anyone can be a genius!

In 1980, psychologist Dr. Alfred Barrios studied the world’s greatest geniuses and put forth they had 24 characteristics in common, and that these traits could be developed by anyone.

Genius Masterclass

Robert Duggan is a successful businessman, entrepreneur, and philanthropist based in Palo Alto, California. Duggan is the former CEO of Pharmacyclics, the biopharmaceutical company that develops and commercializes small-molecule drugs for the treatment of cancer and other immune-related diseases.

Learn from
other geniuses.

Watch our ambassadors discuss their life jourrney and how they enriched their life by emodying the characteristics.

How we aim to inspire the world.